A funnel in marketing refers to the step-by-step process that potential customers go through from the moment they become aware of your product or service to the point where they make a purchase or take a desired action (like booking an appointment or signing up for a newsletter).
The concept is called a “funnel” because, just like the shape of an actual funnel, it starts wide (with a large number of potential leads) and narrows down as only the most interested prospects make it to the final stage (the conversion).
Implement a marketing strategy that gives you access to the key information you need to monitor and improve your results. Ensure that visuals, messaging, and user experience are aligned. Develop a logo, brand identity, and brand bible.
Lead Generation Funnel
Sales Funnel
Webinar Funnel
Membership Funnel
Appointment Funnel
Tripwire Funnel
03.
Real results start with a PLAN.
What is a Lead Magnet Funnel?
Portfolio
Meet Our Leadership
STRATEGY | BRAND | GROWTH
Lisa Benson
Your Social Media Strategist Manager
As a Project Manager & Social Media Expert, I specialize in building engaging communities and using analytics to drive results, helping businesses connect with their audience on social media.
Monika Vidakovic
Your Brand Designer and Funnel & Email Marketing Expert
As a Brand Designer, Funnel Strategist, and Email Marketing Expert, I craft high-converting strategies rooted in human psychology. I specialize in building authentic brands and sales funnels that connect with audiences and drive results.